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What do people search for?

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Google released an app they call Search-based Keyword Tool. Google says this tool “generates keyword and landing page ideas highly relevant and specific to your website” and in doing so, “helps you identify additional advertising opportunities that aren’t currently being used in your AdWords ad campaigns.” (Google AdWords already has a keywords tool. Google says as opposed to the existing tool, this new one “generates keyword ideas based on your website, and identifies those currently not being used in your AdWords account”.)

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Joanne Cummings

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  • Microsoft tries pricing ploy via Google Apps Submitted by Google Subnet on Wed, 11/19/2008

    Microsoft has officially invaded Google Apps' turf by opening up its Exchange and SharePoint Online products to just about everyone. And as part of the online onslaught, Microsoft is introducing a new a la carte pricing scheme aimed at undercutting Google Apps' one-price-fits-all model. But buyer beware: there's more (expense) to the scheme than meets the eye, at least that's how eWeek's Clint Boulton sees it.

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  • Google puts 10 million Life photos online Submitted by Google Subnet on Wed, 11/19/2008

    Maybe Google is really serious about digitizing all of the world's knowledge. The company struck a deal with Life Magazine to make Life's complete 10 million image archive publicly accessible via Google's image search. And that means that just about anyone with a browser can now view (and download) these historical images, including famous shots from the Civil War era all the way up to the Vietnam War and beyond. (Life stopped print in 2007.)

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  • YouTube adds local video search Submitted by Google Subnet on Tue, 11/18/2008

    Wondering what your town is uploading to YouTube? Google just launched a new location-based search feature for the video site, based on Gears and the new GeoLocation API, that shows you every video uploaded within a certain distance of your actual location.

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