John Brandon: Enterprise Google
Is the Google brand bigger than its leadership?
by John Brandon
With new reports on the health of Steve Jobs appearing today (he has a hormone imbalance that has caused weight loss), it got me thinking about whether Google is so dependent on its leadership. (Oddly, the report on Jobs sparked a rebound in stock today, likely because investors realized the CEO would continue on and deal with his illness over the next few months.) Apple as a company is tied inextricably to a leader whose keynotes are legendary. More importantly, Jobs is viewed as the main...
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Site owners who sign up for Google's AdSense program decide to trust Google and its ability to target ads contextually, based on keywords and general site content. In this way, sites devoted to analyzing the mobile phone industry, for example, don't end up with a lot of ads for mobile homes. The idea is to match the site with the ads to generate more clicks, and revenue. Unfortunately, the day before the state of California was set to vote on Proposition 8, which banned gay marriage, many sites having nothing to do with politics or gay marriage were flooded with AdSense-generated pro-Prop 8 ads, leaving many
